Workshops

Our workshops provide intensive learning opportunities for specific areas of business development

A few of the workshops we currently run

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Digital Marketing Deep Dive Series

Learn modern marketing techniques to grow your business. Suitable for people with business ideas, early stage and growing startups, small businesses, marketing teams or people with ambitions to start or grow a career in marketing.

Digital Marketing Deep Dive

Startup Legals Workshop

We bring in speakers from our friends at Hudson Gavin Martin, a commerical and corporate law firm, who present a startup legal to help with things like copyright, trademarking, contracts and basically setting yourself up properly from the word go!

Blockchain Workshop

Blockchain 101 Workshp

David Bosman share's his experience and expertise with cryptocurrency and blockchain. He'll help you understand all the terms, the risks, his investing tips for you and how to go about investing yourself.

Our Next Workshops

Digital Marketing Deep Dive Workshop Series

A series of 7 workshops to learn modern marketing techniques to grow your business

Monday evenings (8th Ocotober - 26th November 2018)
Grid AKL, 101 Pakenham St West, Auckland

7 workshops run over 8-weeks to teach you the most up-to-date, effective ways to hit your marketing and sales goals. We have carefully selected the topics and speakers for each workshop to teach you how to do more with less by focusing only on the highest value-add marketing activities for your business.

Suitable for people with business ideas, early stage and growing startups, small businesses, marketing teams from established companies or people with ambitions to start or grow a career in digital marketing.

✔ Learn the fundamental principles for creating an effective marketing strategy, including refining and understanding your target market, branding and key messaging.

✔ Build an engaging social media strategy and utilise tools to turn your sporadic posts into a structured, automated process that saves you time and improves results.

✔ Learn how to improve your SEO organically, so your target customers find you online without having to spend money.

✔ Set yourself up with the appropriate analytics tools so you can make informed decisions, rather than just going off gut feeling.

✔ Learn how to develop an effective marketing funnel, to acquire and convert your target market into paying customers. Make quick improvements to your revenue by fixing up the drop-off points that you might not realise exist.

✔ Turn your vision and the value of your products into compelling copy and brand assets. Make decisions you stick to, so your brand identity and messaging remain consistent.

Overall Marketing Strategy

Monday Oct 8th, 6pm to 8pm

Learn the fundamentals for setting a good marketing strategy, including customer discovery, brand differentiation and developing an effective sales and marketing funnel.

Individual workshop cost: $79 NZD + booking fee.
Speakers: Natalie Robinson (Founder, Mum's Garage) & Carl Thompson (Founder, Contento)

- Workshop complete - 

Digital Marketing Deep Dive

Content Marketing

Monday Oct 15th, 6pm to 8pm

Learn how to build a content strategy that will add value to your customers and improve your SEO. Content is a highly effective long-term marketing strategy. The sooner you can start creating value-add, SEO optimised content, the better.

Individual workshop cost: $79 NZD + booking fee.
Speaker: Carl Thompson (Founder, Contento)

Digital Marketing Deep Dive

Instagram and Influencers

Monday Oct 29th, 6pm to 8pm

Instagram is the fastest growing social media platform in 2018, with over 1 billion monthly users. Learn how to effectively leveraging Instagram as a channel for acquiring and engaging customers.

Individual workshop cost: $79 NZD + booking fee.
Speaker: Jun Combridge (Co-Founder, Astral Collective)

Digital Marketing Deep Dive

Website Optimisation and SEO

Monday Nov 5th, 6pm to 8pm

There’s not much point spending time and money on marketing if you have a website doesn’t convert visitors to paying customers. Learn how to optimise your website to effectively convert customers, and to attract the right ones by ensuring your site is set up to allow Google's search engine to work its magic. 

Individual workshop cost: $79 NZD + booking fee.
Speaker: Ben Male (COO, Inbound)

Digital Marketing Deep Dive

Facebook Marketing

Monday Nov 12th, 6pm to 8pm

It’s becoming increasingly difficult to cut through the noise of Facebook to engage with customers and attract new ones. Learn how to refine your Facebook strategy, create compelling content and set up ads that will reach the right people and improve your ROI.

Individual workshop cost: $79 NZD + booking fee.
Speakers: Dom Hay (Co-Founder, Ad Hoc) & Andrew Ferdinando (Co-Founder, Ad Hoc)

Digital Marketing Deep Dive

Marketing Messaging

Monday Nov 19th, 6pm to 8pm

Learn how to develop your key messaging, tell your brand story and create content that plays nicely with Google’s search algorithms. Monica will teach you how to put the right words in the right order to deliver the right message to the right people. 

Individual workshop cost: $79 NZD + booking fee.
Speakers: Monica Shepherd (Founder, Mark My Words)

Digital Marketing Deep Dive

Design & Overall Strategy Recap

Monday Nov 26th, 6pm to 8pm

Learn the basics of good design so you can create digital assets that do your marketing efforts justice. In this session, we’ll also revisit overall marketing strategy so you can incorporate everything you’ve learned from the workshops into a refined plan for execution, and ask any outstanding questions. 

Individual workshop cost: $79 NZD + booking fee.
Speakers: Natalie Robinson (Founder, Mum's Garage) & Carl Thompson (Founder, Contento)

Digital Marketing Deep Dive

Meet the speakers

Speakers for Digital Marketing Deep Dive

Want to book all 7 digital marketing workshops?

Don’t get distracted. Never tell yourself that you need to be the biggest brand in the whole world. Start by working on what you need at the present moment and then what you need to do tomorrow. So, set yourself manageable targets.”

- Jas Bagniewski

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Looking for a few workshops to attend?

Have you heard about our Building a Viable Business programme? It's three months of weekly workshops covering all the business fundamentals including finance & accounting, strategy & leadership, optimising your customer acquisition funnel and legal considerations to name a few. Coupled with these you'll receive 2 x 1 hour one-on-one mentoring sessions a month to help you along the way. It's designed for founders who are committed to building a successful company.