Building a Viable Business

Phase 2 of The Startup Series Program, designed for founders who are committed to building a successful company.


3 months, start time flexible


Weekly 1hr meetings working through the key deliverables to turn a validated idea into a product making revenue


Can be run digitally or in person


$3000/month. Eligible NZ company's can apply for a 50% susbsidy through the RBP scheme.

This programme is designed to teach the fundamental components behind building a high growth, high impact business. The structure of the program focuses on learning and execution. Workshops are held once a week, covering the following topics:

The deliverables that make up this programme

Market Validation and Customer Discovery

Get support and guidance on how to properly validate your produce/service to ensure you have something people are willing to pay for.

Startup Foundations and Building a Team

We'll teach you everything we know about putting together your team.

Building a Product

Learn how to actually go past the idea stage and build your product

Considerations of growth

Understand all the implications of growth and the best ways to prepare to ensure success.

Optimising your customer acquisition funnel

A crucial part of your success is optimising this journey for your customers so that you can be sure you're leaving no stone left unturned.

Value creation and business model

We'll give you complete guidance as you take the steps to start putting together your business model with value creation in mind.

Legal Considerations

Understand all the legal considerations you'll need to face when you start and grow your business, from registering a business, copyright, patents, trademarks and more.

Finance and Accounting

We'll take this sometimes overwhelming area of business and help you to understand your finances and how to successfully take control.

Analytics and Data

Crucial to your success, how to capture, analyse and use your data to grow your business to the best it can be.

Raising Money

We'll prepare you with the best tips, know-how and connections for raising money, whether you're ready now or prepping for the future.

Systems and Processes

Behind a successful company are successful systems and processes! Learn how to make your business fool-proof.

Strategy and Leadership

We'll prepare you to manage your new team, develop strategies for your business and understand how to keep a team happy to long-term, motivated and productive employees.

More about the course

Participants are provided with the tools and resources to take learning from the course, turn them into executable strategies and valuable resources that will underpin the development of their company, and execute on the small tasks that compound to create a valuable company.

The primary value proposition behind this course is the simple yet highly effective approach we teach to develop a business. We teach people the fundamental principles behind creating a valuable business and developing as a high performing founder. We understand the optimal balance between learning, building a strategy and then executing for maximising outputs, and we've built this into every element of this course.

This course will provide the knowledge, tools, community and accountability to develop your idea into a growing business, at the necessary pace to ensure that you make the right decisions for yourself and your company.

This course is similar to an accelerator, however, we don't take equity, we give you space you need to make the best decisions and we're optimising for the founders' personal success, rather than investment.

Who is it for

Founders and teams who know, with a degree of certainty, the problem they’re solving, who they’re solving it for, why their company exists and are committed to spending the next 5 years working on their company. If you don’t feel you know this yet, then we recommend starting with our Ideas You Can Execute course.

"Be undeniably good. No marketing effort or social media buzzword can be a substitute for that."

- Anthony Volodkin, Founder of Hype Machine

How will you benefit?

In addition to community, accountability and support to move forward, here are the specific outcomes of the course (as long as you put in the work):

  • Support to develop the first version of a valuable product and embed a disciplined approach to product development.
  • Build foundations for your marketing and sales funnel, and embed a structured approach to optimising customer acquisition.
  • Create your customer experience processes to make your early adopters evangelists and capture valuable data for optimising your product.
  • Create your foundational financials and develop a value-focused approach to optimising your business model.
  • Develop a company DNA that aligns with the founders/team, provides a compelling purpose and gives direction.
  • Brand and culture DNA that aligns with company DNA, to attract the right people.
  • The ability to effectively communicate the company value and convince the right people to be a part of the journey.
  • Develop a conscious and focused approach to building a company and developing yourself.
  • Connect with the people you need to move you forward in the right direction.

Total Cost

$3,000 (excl GST). Payment plans can be arranged. 

This course can be subsidised by 50% under the NZTE capability voucher scheme, for companies that are eligible.
Find out about Capability Voucher Funding and apply here.