Start turning that exciting idea into a business.
Course Material: Tailored program content
Mentoring: 3x 1hr mentoring sessions and feedback
Extras: Globally relevant tools and resources
Support: Community and connections
Start date is 30th October 2017.
Cost: $550 for the full 6 weeks
Get clear on what you're pursing.
Have an idea for a business? Great, you'll get clearer on what you want to achieve, and who for. Have lots of ideas? You'll uncover which one is best for you to move forward with. Expect to start developing an entrepreneurial mindset in the process.
Learn the right way to start a business.
You'll learn the fundamental truths behind startup processes and techniques, then apply them to your idea.
Start validating your idea and find paying customers.
With our support, you'll begin validating whether people want your product or service and are willing to pay for it. Market validation is our forte.
How Does The Program Work?
1. Business Building Content
We'll teach you how to move forward via specially created videos which you'll access each Monday.
2. Course Work
For 6 weeks, you'll work on your business idea and answer questions for us, which we'll jump in and personally check.
You'll get 3 x 1hr one-on-one mentorship sessions, and access to a cohort specific Facebook group.
4. World-Class Resources
Each week you'll have access to resources and case studies from successful companies around the world.
One of the hardest things about starting is keeping going. We'll provide you with the ability to continue moving forward.
6. New Friends
Meet other participants just like you, and troubleshoot problems, ask questions, and form relationships.
Natalie is Founder and CEO of Mum's Garage, and is incredibly passionate about helping aspiring entrepreneurs launch businesses. She has built multiple startup programs including The Validator, Wellington ICT Graduate School Masters Entrepreneurship Program, and has facilitated CO.STARTERS cohorts. Natalie has also developed the Digital Marketing Deep Dive and Market Validation workshops, and runs the Entrepreneurs Unleashed, Lean Coffee, and Year One event series.
$550 (incl GST)
What this includes:
- 6 weeks of tailored course content
- 3x 1hr one-on-one mentor session (worth $500)
- Helpful resources and case studies
Who's this program for?
1. PEOPLE WITH IDEAS FOR A BUSINESS
People with ideas or problems they would like to solve, but haven't been able to move forward.
2. UNSURE OF A GOOD STARTING POINT
People with aspirations to start a business or movement, but don't know the starting point.
3. GREAT PEOPLE STUCK IN CORPORATE JOBS
Anyone who wants to escape the corporate rat-race and is interested in starting their own business on the side.
4. PEOPLE WHO WANT TO FIND MORE MEANING OR PURPOSE
The learning you'll take from this course can be applied to all elements of your life, including how you work for someone else and creating value within an organisation.
Get the right idea off the ground.
This program helps people significantly increase their chances of success, by (among other things) choosing the right idea to begin with.
It takes effort to turn an idea into something, especially if you aren't sure whether you should be pursuing it.
We're taking aspiring entrepreneurs through a process to better understand themselves, what drives them, what might be holding them back, and of course the fundamental truths behind turning an idea into a startup. If you have a lot of ideas, this program will help you choose the right one to execute now.
What's the program content?
This program is 6 weeks total, and content includes the following:
Week 1: An Idea You Execute
Turn your idea into something that you can move forward on:
- Learn about becoming better at coming up with ideas that are viable for you
- Build logical thinking into the way you assess ideas
- Understand more about your strengths, passions and the problems you care about so you have a starting point for developing your ideas
- You'll be able to fire any questions straight through to us during the next 6 weeks via Messenger Chat or Slack
Week 2: Idea to Reality
Learn the process behind building a startup. When people don't follow a process, often they either don't get started or risk building a product they can't sell.
- Understand the process of startup creation
- Develop the ability to communicate your idea is a compelling way
- Learn the basics of market validation
Week 3: Mindset
The key to developing a business is developing yourself. Starting a business is hard when you've never done it before and haven't developed the belief system and confidence to do the things that need to be done.
This section sheds light on the mindset behind entrepreneurship, including:
- The myth that holds a lot of people back
- Self-belief and reinvention
- High Performance and Resilience
Week 4: Commitment
Find out about what you do and don't need to be worrying about when starting out. This module also covers setting yourself up for success so you don't slip back into your previous routines, habits and mindset.
- Lean the process for building a startup
- We'll help with some of the decisions that can make starting out hard
- You'll get access to a heap of resources that will enable you to hit the ground running
Week 5 & 6: Execution
This is 2 weeks to implement all of your learning from the previous 4 weeks and create a new reality for yourself. You'll continue market validation of your product or service idea, and you'll be accountable to outcomes.
You'll have access to experienced founders and mentors to help you make the decisions necessary to move forward. We'll also start providing you with helpful tools to begin building your product.
What happens each week of the program?
Every Monday you'll get access to new videos and accompanying tools, and you'll need to fill out a workbook to apply the learnings.
You'll get the following help:
- Ask questions to mentors via Messenger Chat
- Have access to 3 x 1hr one-on-one sessions
- Have access to a group facebook page (experienced mentors and other entrepreneurs on the program will be available to chat with)
We recommend putting 5+ hours into program content each week, and spend plenty of spare time on developing yourself and your idea.
The more you put in, the more you'll get out.
What outcomes can I expect?
You're guaranteed to finish the program knowing a lot more about the process for turning an idea into a real product or service.
You'll develop a much better understanding of the deeper meaning behind your ideas and aspirations, some certainty around your ability to execute on your idea and clarity on the direction you're heading in.
You would have completed some level of Market Validation (validating your product with your ideal customers), so you come away with not only valuable initial data, but confidence which comes from being pushed outside your comfort zone.
Building a startup is a long process and this is just the first step. But be assured that this is a step that will put you in good stead for actually executing on your ideas and aspirations, in a way that will significantly improve your chances of succeeding.
I'm not sure if this is right for me. What should I do?
Great, we'd love to meet up with you for coffee and decide if the program is right for you. Reach out here.
What if i'm not in Auckland?
That's totally fine! This phase is 100% online. You'll get access to 24/7 chat, and a personal Skype callsso we can answer any questions and provide support.
Should I still do this phase if I already have a company?
Phase One provides comprehensive personal development content, so we recommend people do this phase if they have an early stage company, and haven't been a founder before.
How much time do I need to spend doing course content?
We recommend a minimum of 5 hours per week. The more you put in, the more you get out.
Register your interest here, and we'll get back to you ASAP! We'll be able to answer any questions you have to find out whether this program is right for you.
About Mum's Garage
Mum's Garage is one of Auckland's largest startup communities, and runs multiple events, workshops, and programmes for entrepreneurs. As well as having developed The Startup Series, we've developed The Validator - New Zealand's first pre-acceleration programme, and also run Entrepreneurs Unleashed, Lean Coffee, Year One, and the Digital Marketing Deep Dive Workshops.
Phase Two and Three of The Startup Series are kicking off later this year.