How to pick a social media platform that works for you

Posted Posted in Content, Getting Started, Growth, Marketing and Sales, Social Media

Creating and implementing a social media strategy for your business can be a seriously time-consuming task. If you want to be successful on social media it’s all about meaningful content and understanding your customer, creating compelling content your audience wants to see and knowing when and where to post to reach your audience. However, this […]

Leader coordinating action

How much is your inability to coordinate action costing you?

Posted Posted in Growth, Leadership

When we think about business development, the focus tends to be on specific business functions – product development, sales, marketing, finance, planning and strategy. But what about the specific behavioural skills that tie everything together and significantly impact leaders and their team’s ability to get things done? These small invisible nuances of leadership add up […]

business practices

Understanding and performing business practices

Posted Posted in Finance, Founder Mindset and Productivity, Getting Started, Growth, Marketing and Sales, Principles, Product

A while ago I posted a blog called, ‘If you want to be successful in business, start practising’. At the time, the message I was trying to get across was that business, like everything else in life, requires practice to become good. There is more to these words than I realised at the time. In […]

Defining your secret sauce, the thing that makes you uniquely valuable

Posted Posted in Getting Started, Growth, Marketing and Sales, Product

For every business, there is a core value proposition that sits at the heart of everything the business does. This value proposition drives the product, the brand, the culture, the strategy and everything in between. As a business, if you’re weak on your value proposition, everything else will be weak. You need to know what […]